THE AESTHETICS OF NARRATION: A METAMODERN ANALYSIS OF BO
BURNHAM’S TELEVISION SPECIAL BO BURNHAM: INSIDE
Project submitted to St. Teresa’s College (Autonomous) in partial fulfilment of the
requirement for the degree of BACHELOR OF ARTS in English Language and
Literature
By
ANDREA MARIA ABRU
Register No. AB20ENG005
III B.A. English Literature
St. Teresa’s College (Autonomous)
Ernakulam
Cochin – 682 011
Kerala
Supervisor
Dr. Maria Theresa Chakkunny
Department of English
St. Teresa’s College (Autonomous)
Ernakulam
Kerala
March 2023
DECLARATION
I hereby declare that this project entitled “The Aesthetics of Narration: A
Metamodern Analysis of Bo Burnham’s Television Special Bo Burnham: Inside” is
the record of bona fide work done by me under the guidance and supervision of Dr.
Maria Theresa Chakkunny, Assistant Professor, Department of English.
Andrea Maria Abru
Register Number: AB20ENG005
III B.A. English Language and Literature
Ernakulam St Teresas College (Autonomous)
March 2023 Ernakulam
CERIFICATE
I hereby declare that this project entitled “The Aesthetics of Narration: A
Metamodern Analysis of Bo Burnham’s Television Special Bo Burnham: Inside” by
Andrea Maria Abru is a record of bona fide work carried out by her under my
supervision and guidance.
Dr. Maria Theresa Chakkunny
Department of English
Ernakulam St Teresa’s College (Autonomous)
March 2023 Ernakulam
ACKNOWLEDGEMENT
I would like to thank God for giving me proper guidance throughout the process of
crafting this project.
I would like to extend my gratitude towards Dr. Alphonsa Vijaya Joseph, Principal, St
Teresa’s College (Autonomous) for her support.
I am deeply indebted to my guide, Dr. Maria Theresa Chakkunny, Department of
English, St Teresa's College (Autonomous), who was a constant source of support
from the very beginning; whose constructive feedback and guidance served as a
crucial component for the completion of this project.
I am grateful for Dr. Jeena Ann Joseph, who gave us a strong base on Research
Methodology and all other faculty members of the department for their help and
encouragement.
I am greatly thankful for Dr. Preeti Kumar, Head of Department of English, St
Teresa's College (Autonomous) for her constant encouragement and motivation.
Andrea Maria Abru
CONTENTS
Introduction 1
Chapter 1: Understanding Metamodernism 4
Chapter 2: The World of Bo Burnham: Inside 16
Chapter 3: The Aesthetics of Narration: Analysing Inside through 32
a Metamodern lens
Conclusion 43
Works Consulted 46
List of Figures Used
1. Fig 1: The Flaming Lips announce 2021-2022 tour. Picture by P Squared
2. Fig 2: Sam Levinson. “You Who Cannot See, Think of Those Can”.
Euphoria, Season 2, Episode 4. Various frames from this episode that is an
example of constructive pastiche.
Introduction
Welcome to the internet,
What would you prefer?
Would you like to fight for civil rights or tweet a racial slur?
Be happy,
Be horny,
Be bursting with rage,
We got a million different ways to engage! (Bo Burnham:
Inside 00:57:03 - 00:57:18)
Music has always been an important part of human existence, and just
like humans and human societies, it has drastically evolved from what it used
to signify and represent. Not only does it communicate ideas and serve as a
medium of expression, it also helps in providing relief to listeners. In this era
of the internet or post-truth, where information, be it credible or untrustworthy,
is right at your fingertips, people are presented with a plethora of ways to
express themselves like metamodernist creations such as fanfiction, remixes,
memes, blogging and vlogging, apart from the historically common ways of
expressing themselves through printed books and spoken word. Humans have
the need for intellectual stimulation, and these various mediums of expression
have catered to letting their thoughts flow as well as in communicating
messages in interesting ways. Music is also an integral part of politics and
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dissent, and with the advent of the internet, all sorts of music from various
cultures have become accessible to everyone with access to the internet.
Various cultural movements have contributed to the emergence of new
genres, like Jazz from the African-American communities of New Orleans,
and Hip-Hop is another genre that has emerged from the Jazz genre.
Furthermore, as technology develops, new sounds and frequencies are made
easier to produce, which lead to the development of the Electronic Dance
Music and Dubstep genres. For millennia, music has helped communities
grow and communicate ideas, and in the 21st century, the content and
melodies of music can be analysed from a metamodern perspective.
American musical comedian Bo Burnham has used music to
communicate humour and pathos through his work, ever since he began
posting videos on YouTube in 2006. As a white male who grew up in a
predominantly white suburb, the content of his comedy has drastically
changed, and the internet has contributed to his current sense of sensitivity to
topics that weren’t addressed or a part of his community, which he lacked
when he was younger.
The aftermath of the popularisation of picture and video sharing apps
such as Instagram and TikTok entails the deterioration of attention spans, with
people excessively consuming media that ranges between 10-15 seconds at the
most, regularly. A lot of the bits and pieces of the songs of this film have been
popularised through these apps, not only because of its relevance but also
because of its appealing music production— the latter arguably plays a greater
role in these audio clips going viral.
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This project attempts to analyse some of the metamodern elements of
the film Inside: Bo Burnham and prove that music has, in fact, become a new
tool for intellectual discussion and examines how people take notice and pay
attention to music that becomes a global phenomenon, with the rise of the
internet.
Chapter One outlines the theories of metamodernism and concepts that are
commonly found in work associated with the post-postmodern age, such as
Inside: Bo Burnham. Chapter Two sketches the summary of the television
special and Chapter Three analyses the film co-relating the theories discussed
in Chapter One to analyse and prove that music, in this day and age, is a vital
tool to create discourse with the help of various platforms on the internet.
Written, directed, filmed, performed and edited by Robert Pickering “Bo”
Burnham, Inside: Bo Burnham is a 2021 special that features a diverse range
of songs and sketches about his life indoors during the pandemic, and arguably
so, is essentially a documentation of his deteriorating mental health. Mental
health during the pandemic was a topic of grave concern as global prevalence
of anxiety and depression increased by a massive 25% during the COVID-19
pandemic (World Health Organisation). Apart from this, he explores themes of
performativity and his relationship with the Internet and his audience, while
also addressing various social movements and phenomena, and topics such as
climate change. Other segments portray and discuss activities such as
Instagram posts of a certain demographic, Facetiming one’s mother, live
streaming video and sexting. This special received critical acclaim for its
music, meta-commentary and comedic bits, and won various accolades such as
Emmy Awards and a Peabody award.
Chapter 1
Understanding Metamodernism
“If you wake up in a house that’s full of smoke, don’t panic, call
me and I’ll tell you a joke.” - Burnham, Bo Burnham: Inside
Different forms of media, such as print and broadcast media, have
played an integral role in shaping human perception and judgement. With the
advent of the internet, these distinct media technologies and platforms have
merged together through digitization and computer networking, a phenomenon
termed media convergence or technological convergence (Gasher).
It also gave rise to ‘New Media’, commonly known as Web 2.0, which
includes communication tools related to the web such as online social media
platforms, wikis, virtual worlds, blogs and other such forums (“New Media”).
Metamodernism refers to the range of developments observed in areas of art,
culture and philosophy as a result of the drastic changes of the twenty-first
century. To understand metamodernism, one must have a rough understanding
of modernism, postmodernism and post-postmodernism.
Modernism is a prominent philosophical and artistic movement that
arose in the late nineteenth century out of the philosophical, political, scientific
and ideological shifts that followed the Industrial Revolution, and reached its
peak on the eve of the first World War. This movement reflected a desire for
the creation of new forms of philosophy, social organisation and art which
encouraged people to leave behind the obsolete culture of the past and rejected
the ideology of realism.
Often associated with the Age of Radio and Ezra Pound’s injunction,
“Make it new”, the movement evolved from the rejection of Enlightenment
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positivism and faith in reason, and broke off from the peculiarities of the
Romantic period (Cunff; Bledsoe and Matthew). It became self-conscious and
began questioning language and its coherence. In other words, modernism is a
movement that rejected the Victorian standards of how art should be made and
consumed, and what it should mean.
Postmodernism is a critique of metanarratives of modernism, as it masks
the contradictions inherent in any social organisation or practise. It is a discourse
that entails several disciplines of study such as art, architecture, fashion,
sociology and literature, characterised by rejection and intermixing of
boundaries between low and high art using pastiche, parody, fragmentation,
ambiguity, among other tools. It dismissed the claims that facts are objective
since knowledge is conditional. Associated with Deconstruction and
Poststructuralism and the Age of the Television, it arose in tandem with the
power shifts and dehumanisation experienced by people with the advent of
consumer capitalism post the Second World War (Cunff). Postmodernism is
characterised by self-reference, pluralism, irony, epistemological relativism,
moral relativism and eclecticism.
What follows the age of postmodernism, or rather is emerging and
reacting to postmodernism, is post-postmodernism, which is a wide-ranging set
of developments in philosophy, critical theory, art, literature, culture and
architecture (Duignan). Metamodernism is one of the many attempts at
describing post-postmodernism. The term “metamodernism” was first
employed by the Dutch scholars Timotheus Vermeulen and Robin van den
Akker in their essay titled “Notes on Metamodernism” in the Journal of
Aesthetics & Culture in 2010.
6
It combines elements from both modernism and postmodernism to
express and explain a variety of mindsets, practices, forms and genres of the
twenty-first century (Kadagishvili 559). It is serious, sincere, it oscillates from
one polarity to another between diametrically opposed ideas, like enthusiasm
and irony, naivety and knowingness, totality and fragmentation, bright and plain
and so on, whereas Postmodernism is playful, insincere, unsteady and ironic
(Kadagishvili 561).
Associated with the Age of the Internet, its main philosophy is about
accepting and embracing the polarising nature of human beings (Cunff).
Metamodernism is described as the new artistic sensibility that oscillates
between a modern enthusiasm and a postmodern irony, between hope and
melancholy, between naiveté and knowingness, empathy and apathy, unity and
plurality, totality and fragmentation, purity and ambiguity (Vermeulen and van
den Akker).
According to Greg Dember and Linda Ceriello, the essence of
metamodernism is a conscious or unconscious motivation to protect the solidity
of the felt experience, as opposed to the scientific reductionism of the modernist
perspective and the ironic detachment of the postmodern sensibilities (Dember
and Ceriello). He proposed a list of eleven non-exhaustive methods that appear
frequently in metamodern work; hyper-self-reflexivity, the narrative double
frame (Eshelman’s performatism), oscillation between opposites, quirky, the
tiny (metamodern minimalism), the epic (metamodern maximalism),
constructive pastiche, ironesty, normcore, overprojection
(anthropomorphizing), and Meta-Cute.
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Hyper-self-reflexivity refers to the idea of self-referentiality taken to an
extreme, where a system is not just self-referential, but also self-referential
about its own self-referentiality. It is a concept in media and communication
studies that describes a phenomenon wherein the media becomes aware of its
own presence, structure, and operation, while critically reflecting on them. It is
often used to describe postmodern media forms, where the distinction between
media and reality is blurred, and the media becomes self-conscious of its own
construction and representation of reality (Dember and Ceriello).
Metamodernism inherits self-reflexivity from postmodernism, but it
adapts to the purpose of affirming the felt experience. If the “self” being
reflected upon in a metamodern work is the work’s author, the result is a
highlighting of the author’s own lived, inner experience. In this case, the
author’s own self-reflection provides a model for the reader’s self-reflection,
and by extension, the reader’s own felt experience.
For example, I’m Still Here (2010) is a mockumentary directed by Casey
Affleck starring Joaquin Phoenix as himself. It follows him as he announces his
retirement from acting through his transformation in the public eye from actor
to a hip hop artist. Throughout the filming of the mockumentary, Phoenix
remained in character for several public appearances, giving most of the public
the impression that he was genuinely quitting acting. The film can be seen and
interpreted as a person’s fierce battle to defend their sense of self. Other
examples include Phoebe Waller-Bridge’s British comedy-drama television
series Fleabag, where the main character’s life is constructed through a
narrative lens, with the unnamed protagonist, referred to as ‘Fleabag’,
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constantly breaking the fourth wall as a means of breaking down her inner world
(Antunes).
In his essay titled “Performatism, or the end of Postmodernism” (2000),
Raoul Eshelman argued that some literary works have escaped the confines of
postmodernist irony and scepticism by creating narratives built on nested
‘double frames’ (Eshelman). In Eshelman’s double frame, the outer frame is a
story imbibed with fantasy elements, with its own rules about how the world
functions. The reader, or audience, is left with no choice but to engage and
commit to that fantasy reality. The inner frame consists of the characters and
their emotions, so the consumers of the work are free to engage with the inner
frame’s emotional content ‘unironically’ due to the outer frame’s fantasy
element drawing a boundary that distinguishes the narrative from our reality.
Yann Martel’s award winning novel Life of Pi (2001) is an example of the
concept of the double frame, as the protagonist, Piscine Molitor Patel, narrates
two stories of surviving a shipwreck, one of which is an elaborate and obvious
lie and the other which is the cold ugly truth. The narrative coerces us into
believing the former story as it's more elaborate with its elements beautifully
woven together.
Oscillation between opposites refers to the fluctuation between modern
and postmodern cultural modes and values. In this context, oscillation refers to
the back-and-forth movement between two opposing poles or perspectives, such
as irony and sincerity, individualism and collectivism, among other factors, in
such a way that both the oppositional factors are engaged with, without
cancelling each other out or lingering at the average. It revives the positivist
aspects of modernism while retaining the postmodern awareness of context and
9
irony. The idea is that rather than being fixed in one mode, individuals and
society move fluidly between these poles, alternating between different modes
of thinking and being. This allows for a more nuanced and complex
understanding of the world. It is characterised by a desire for both sincerity and
irony, hope and scepticism, and tradition and innovation (Vermeulen and van
den Akker).
The term “quirky” emerged within the frameworks of film criticism and
is often applied to work with similar characteristics such as music, literature,
television and other media. As elaborated in James McDowell’s “Notes on
Quirky”, the quirky can be seen as a sort of double frame that encloses a
particular character instead of a narrative, with the outer frame being the
character’s eccentricities which reveal something outside the norms, giving the
consumers access to a kind of vulnerability as it prevents irony from dissolving
the character’s emotional truth or felt experience (MacDowell). It breaks free
from the schisms of irony and earnestness with the help of the double frame of
eccentricity.
The sitcom New Girl (2011-18) revolves around a group of roommates
and their friends in Los Angeles, and deals with the problems faced by the
characters pertaining to their age, relationships and careers. The main characters
each have their own eccentricities Jess is an awkward and enthusiastic girly
girl, Nick is an intelligent and witty bartender who dropped out of law school,
Schmidt is obsessed over his social standing and views Jess as a personal
project, and Winston is a competitive former athlete who moves into the loft
after he gives up on becoming a professional, and Cece, Jess’s best friend who
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is a driven and realistic extrovert. These friends learn to cope with, and
sometimes revel in each other’s eccentricities.
“The Tiny” or metamodern minimalism inherits minimalism as a
method from both modernism and postmodernism. “Minimalism is a term
coined to encompass the movements in both classic music and visual arts that
emerged after World War II at the onset of the postmodern period. As a general
term, it is used to describe small and simple aesthetics, stripped off of ornateness
or clutter. Modernist work employs minimalism in order to reveal the
underlying structures of things, and postmodern work employs minimalism to
undercut modernism’s penchant for grand narratives and its tendency to preach
novelty, excessiveness and all things grand, metamodern art uses minimalism
to create vulnerability and intimacy, bringing the reader of a work closer to the
felt experience expressed in the work.
The mumblecore subgenre of independent films uses low-budget film
production which focuses on the personal relationships between characters, by
giving more emphasis to dialogues rather than the plot. Frances Ha is one such
film directed by Noah Baumbach and written by Baumabach and his partner,
filmmaker and actor Greta Gerwig. The film revolves around the life of Frances
Halladay, a twenty-seven-year-old dancer who struggles with finding stability
and reaching for her dreams as the people around her begin to settle down. The
black and white comedy drama was shot using a Canon EOS 5D Mark II, which
is primarily used in photography and as they didn’t spend too much on crews
and sets, they could afford to shoot a few scenes in Paris.
“The Epic” refers to the rebellion against postmodernist tendencies to
shame grandeur and unabashed self-expression, such as extravagant
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performances, lush musical arrangements, embrace of technology without
caution, over-the-top sexuality, excesses that don’t stop at just being
provocative, but engage grandiose, hero-filled storytelling. Metamodernism,
unlike postmodernism, doesn’t lead towards randomness and destructive
anarchy, but rather it aids in storytelling, and hence it is a version of
maximalism. Metamodern work may feature both the tiny and the epic, side-by-
side in the same work, and that in and of itself is an example of oscillation. The
Flaming Lips is a psychedelic rock band from Oklahoma that centres their
performances around maximalism. Their concerts involve huge unique set
designs and grand special effects unlike regular performances.
Fig 1. P Squared. The Flaming Lips announce 2021-2022 tour, talk Space
Bubble Concerts on CBS. Written by Amanda Hatfield.
www.brooklynvegan.com, 3 May 2021.
Pastiche is a work of visual art, literature, theatre and music, which
involves juxtaposing seemingly disparate elements from historically separated
genres and cultures. It imitates the style or character of the work of one or more
artists and in doing so, it pays homage to the original work, unlike parody.
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Under postmodernism, pastiche was dissociative as juxtaposed elements that
would result in amusingly absurd art, in order to call into question the
unexamined premise of each work. In the context of metamodernism,
constructive pastiche is employed to build a space inhabited by a felt experience
that is not at home in either element or its own. This acts as a bridge for various
cultural combinations which are normally separated by conventional
divisions. An example of this can be seen in the second season of Sam
Levinson’s American teen drama Euphoria. In the opening scene of the fourth
episode, the main characters, Rue and Jules, are seen recreating famous
paintings and film scenes that depict lovers. This recreation is not a part of the
plot, rather the creator’s way of conveying their blossoming romance.
13
Fig 2. Sam Levinson. “You Who Cannot See, Think of Those Can”. Euphoria,
Season 2, Episode 4. 30 Jan. 2022, www.youtube.com/watch?v=AQ-
OUI8l3Xk.
"Ironesty" is a portmanteau of irony and honesty, and involves using irony and
self-awareness to challenge and deconstruct traditional values and beliefs while
also being sincere and authentic in one's expression. It is a way of navigating
the complexities and contradictions of contemporary society while remaining
open to the possibility of progress and transformation. In other words, ironesty
is irony/sarcasm/sardonicism/snark employed in the service of making an
earnest point, or expressing a heart-felt emotion (Dember and Ceriello). On a
similar note, Bo Burnham’s YouTube videos and stand up specials employ a lot
of ironesty, which is what he’s popular for.
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Normcore refers to the deliberate efforts by people to make the
conscious choice to opt for indistinguishable clothing, going for the most
“normal” look possible. Normcore allows people to “hide”, that is, to exist
within a neutral identity, poised to jump freely into any subcultural scene, or to
“hang out and groovein the mainstream. According to Linda Ceriello and Greg
Dember, the prioritisation of the emotional desire to connect with potentially
anybody over the intellectual agenda of defining cultural categories through
fashion choices is a metamodernist motivation. Ellen DeGeneres and Jimmy
Kimmel, who are both comedians and television talk-show hosts, are some
examples of people who dress normcore. Both Kimmel and DeGeneres wear
suits because that’s what talk-show hosts ‘normally’ wear (Dember and
Ceriello).
Overprojection or anthropomorphizing refers to the tendency of humans
to attribute human qualities, emotions, or intentions to non-human entities, such
as animals, objects, or abstract concepts. This helps in portraying inner, felt
experiences to the point where it imbues itself in non-human entities. Characters
like the Volkswagen Beetle car from the Herbie film series, and the characters
of the Wes Anderson film and Roald Dahl's book The Fantastic Mr. Fox are
some examples.
Meta-cuteness refers to the things that evoke a sense of childlike
innocence and simplicity, but its target audience is adults. It tries to puncture
modernist over-seriousness in a way that is kind and not snarky. Meta-cuteness
tends to overlap with overprojection and quirky. Examples include usage of the
glockenspiel, which is predominantly used in music made for children, in music
who’s target audience are adults, such as Remi Wolfe, Clairo and Beebadoobee,
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vocals of children in the song “Jaya Jaya Jaya Jaya Hey” theme song from the
Malayalam film Jaya Jaya Jaya Jaya Hey (2022) and the popularisation of the
Hello Kitty-Sanrio aesthetic in fashion.
Chapter 2
The World of Bo Burnham: Inside
Bo Burnham: Inside on the superficial level may be labelled a musical
comedy television special, but upon deeper analysis, it is a sincere artistic
response to the changes that took place during the age of the internet. The
special is a metamodern response to the COVID-19 crisis. It has been described
as an ‘essential document’ of the current crisis (post COVID-19 fallout), and
this is seen in the sections “How the World Works” and “Welcome to the
Internet” (Quinn; Bo Burnham: Inside 00:14:04 - 00:18:18; Bo Burnham: Inside
00:56:31-1:01:06).
The film begins with a shot of Burnham entering his room, the same
studio space that he enters at the end of his 2016 special Make Happy. He also
wears a similar outfit, implying that he is picking up from where he left off. This
song conveys seemingly authentic and direct introspection of his present
situation:
If you'd have told me a year ago
That I'd be locked inside of my home
(Ah, ah, ah)
I would have told you a year ago
Interesting, now leave me alone”
Sorry that I look like a mess
(Ah, ah, ah)
I booked a haircut but it got rescheduled
Robert's been a little depressed, no
And so today I'm gonna try just
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Getting up, sitting down
Going back to work
Might not help, but still, it couldn't hurt
I'm sitting down, writing jokes
Singing silly songs
I'm sorry I was gone
But look, I made you some content
Daddy made you your favourite
Open wide
Here comes the content
It's a beautiful day
To stay inside. (Bo Burnham: Inside 00:00:45 - 00:02:18)
Burnham begins the song by taking a jab at his introversion
(“Interesting, now leave me alone”). He also portrays mundane elements of the
pandemic where not getting haircuts at the salon was the norm due to restrictions
on people in light of the pandemic (Forbes). This is also the first time he brings
up the topic of depression, which is not only a recurring theme in this film, but
also a social problem that was brought to light and was, and still is, of paramount
importance. Burnham leaves an apology saying “I’m sorry I was gone, but look
I made you some content”, and immediately adds an element of humour by
adding “Daddy made you your favourite, open wide, here comes the content,
it’s a beautiful day, to stay inside”. By addressing that he was missing in action
for a while (due to his recurring panic attacks during live performances), and
the monotony of life indoors during the pandemic, he brings about elements of
both humour and pathos.
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After the beginning, we get a glimpse into the process of making the
film; from the camera placements, lighting set-up and the microphone and
camera set-up (Bo Burnham: Inside 00:02:53 - 00:03:45). Post the behind-the-
scenes elements begins the song titled “Comedy”, a satirical song about the
world of comedy. Not only does the song poke fun about the idea that comedy
is solely about making people laugh, it also highlights the pressures faced by
him as a comedian living in the age of the internet. It talks about his
disillusionment experienced after pursuing comedy as a profession, as the entire
art form, like other art forms, have been commodified for the purpose of getting
maximum revenue. He also expresses his concern over political problems such
as climate change and war. and contemplates leaving comedy (Bo Burnham:
Inside 00:04:05 - 00:04:37). Burnham asks if he should stop trying to be funny
or if he should give away his money (Bo Burnham: Inside 00:05:08 -00:05:15).
The latter question is quickly answered with a “No”, poking fun at rich people
who hoard their wealth, including himself as his estimated net-worth is said to
be four million US dollars, thereby also being a form of self-criticism (Bo
Burnham: Inside 00:05:15 - 00:05:16).
His dilemma and confusion is conveyed through the spotlight on his face
while the rest of his surroundings are shrouded in darkness. The light switches
on as though it were a revelation, since he evidently does not want to leave his
profession, so he jokes about it by making it seem as though it’s a mission from
God to heal people with his comedy and that the world needs direction from a
white guy like him, which could be a jab at the rise in the trend of tone-deaf
celebrities partaking in superficial activities for various causes or white
supremacy in general (Bo Burnham: Inside 00:05:26; Bo Burnham: Inside
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00:05:26 - 00:05:54). The lights get switched off once again, and Bo Burnham
says: “The world is so fucked up. Systematic oppression, income inequality, the
other stuff… And there's only one thing that I can do about it. While— While
being paid and being the centre of attention..’ (Bo Burnham: Inside 00:05:56 -
00:06:18). It is an example of self-introspection/ criticism since the lines imply
that Burnham does not necessarily pay attention to the “other stuff”, which
entail the refugee crisis, poverty, racism and other social issues, as they do not
personally affect him (@justinswensonofficial and @NoShameSocko).
The world’s so sad
Pain, war, genocide, racism, sexism
But I gotta remember there’s good things about it too,
Like the fact that none of that’s happening to me, score! (Bo
Burnham: Inside 00:12:16 - 00:12:33)
Burnham says that there’s only one thing he can do about it, while being
paid and the centre of attention, and that’s healing the world with comedy. He
speaks of “making a literal difference metaphorically”, which is an oxymoron
since he’s implying that he is making a difference but in a figurative sense
(@justinswensonofficial and @NoShameSocko; Bo Burnham: Inside 00:06:09
- 00:06:28). This persona of Burnham has an ill-informed desire to do good and
is a caricature of the typical white saviour complex (Cammarota). For a
moment, he sees the problem of white people taking up space in the first place
and decides to not speak, but quick enough, he says he is bored and that it's no
fun for him. It could be a caricature of the White Man’s burden propagated
predominantly amongst White American males who speak about the upliftment
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of minority communities but not necessarily listen to the said communities
(Inside 00:06:50 - 00:07:05).
After the anaphora of ‘healing the world with comedy’ being used in the
song, Burnham talks about the impractical aspect of the statement by bringing
up how comedy would be useless if one wakes up in a house filled with smoke
or if one comes across men clad in white cloaks, which alludes to the Klu Klux
Klan, and quickly questions if he should be continue making jokes (Bo
Burnham: Inside 00:07:50 - 00:08:00). The pre-chorus and chorus are repeated,
and he mentions how he thought that he’d never return to this profession, but
this special marks his comeback, and is followed by a sudden transition to the
blinds of his window (Bo Burnham: Inside 00:08:00 - 00:09:19). This is
followed by a sincere message by Burnham, who talks about the nature of the
special, which is unlike other specials as it doesn’t have an audience and is
filmed in a room, and how he hopes that the viewers find some solace after
watching this. His poor mental health is also seen as he discusses suicidal
ideation, and he also talks about how this special is a “little all over the place”
so viewers should not expect to see smooth transitions. Aptly enough, this
message is abruptly cut by another distinct frame which marks the start of the
song “FaceTime With My Mom (Tonight)” (Bo Burnham: Inside 00:09:32 -
00:11:02).
The aspect ratio shifts from the 16:9 ratio to the 9:16 ratio to imply that
he’s using his smartphone to FaceTime with his mother. The song is a hilarious
take on the concept of video calling one’s mother, and the awkwardness and the
embarrassment that ensues due to the struggle of keeping the conversation
going. Moreover, as his mother’s generation is known to be technologically-
21
challenged, issues pertaining to the ease of communication are frequent, such
as how his mother covers the camera lens and keeps the phone at a distance of
only six inches from her face (Bo Burnham: Inside 00:12:10 - 00:13:28). The
song is filled with similar observations, and makes use of the negative space of
the 9:16 ratio by adding two frames on either side to shift the ratio back to the
original 16:9 (Bo Burnham: Inside 00:13:01 -00:13:20). As the song progresses,
the aspect ratio of the central frame slowly shifts back to 9:16, which signifies
the end of the phone call with his mother (Bo Burnham: Inside 00:13:15 -
00:13:25). The frame cuts to Burnham sitting in his room, seemingly doing
nothing. However, in a later frame, we see Burnham in the right corner of the
screen sitting on a chair, which could imply that he was dissociating (Bo
Burnham: Inside 00:13:56).
This ominous scene cuts to a seemingly happy children’s song titled
"How the World Works", which goes from talking about how amazing the world
is to becoming a critique of capitalism (@NoShameSocko and @Max202020;
Bo Burnham: Inside 00:14:05; Bo Burnham: Inside 00:15:51 -
00:16:46). Burnham uses ventriloquism and introduces a sock puppet named
Socko to the viewers, and begins conversing with it (Bo Burnham: Inside
00:15:12). The song is perhaps symbolic of Burnham’s internal anti-capitalist
thoughts which are suppressed for the sake of producing accessible content and
escaping censorship from the producers, since he benefits from these specials.
The title of the song could also be a reference to the eponymous book by Noam
Chomsky, and the overall message of the song is one of scepticism and critical
examination of the status quo, and encourages listeners to think for themselves
and question the systems and institutions that shape our lives.
22
After the song ends, the scene cuts into Bo Burnham settling down and
explaining how he was a former comedian and is currently a “Social Brand
Consultant” (Bo Burnham: Inside 00:18:19). He satirically explains the
importance of marketing during the age of the pandemic since customers
expect a lot more from their brands than they did in the past” (Bo Burnham:
Inside 00:18:44 - 00:18:50). It eventually becomes obvious that he’s poking
fun at brands that take a stand on social causes while marketing their products,
not because they genuinely want social change but to create more brand
awareness (Grief; Bo Burnham: Inside 00:18:55 - 00:19: 07).
This abruptly but smoothly transitions to Burnham in a red-flannel,
singing “White Woman’s Instagram” with a change in the aspect ratio from 16:9
ratio to the 4:5 just as in “FaceTime with my Mom (Tonight)” except the aspect
ratio is the same as an Instagram post instead of a phone screen. (Bo Burnham:
Inside 00:20:23 - 00:24:25). This song is similar to “Straight White Male” from
his 2016 film Bo Burnham: Make Happy with a similar critique of the
shallowness of a white woman by being ignorant or wilfully dismissive of the
problems of the world online by their idyllic fabrication of reality, while also
the acknowledging the occasional earnestness that seeps through the facade of
social media (@momotaru et al.).
The song ends and cuts to a video of Burnham reacting to what seems
to be the video for White Woman’s Instagram (Bo Burnham: Inside 00:24:26).
This scene cross dissolves into a visual of Burnham’s setup, which then uses a
J-cut to transition to a monologue by Burnham about the importance of being
quiet, or to put it more bluntly like Burnham, of shutting up. He questions
whether it is necessary to have an opinion and expresses his frustration about
23
people putting out their opinions on everything they come across. His self-
awareness is evident as he proceeds to speak about how he isn’t shutting up, and
the scene cuts off to the song titled “Unpaid Intern” right before he begins
justifying himself, almost as if he’s refusing to take accountability for his
hypocrisy.
Unpaid Intern is a song with a jazz tune and black and white visuals,
describing the plight of unpaid interns and it ends with scat singing (Bo
Burnham: Inside 00:26:10 - 00:26:42). This immediately cuts to visuals of
Burnham on the left side of the screen, with a set up similar to YouTubers where
he reacts to the song (Bo Burnham: Inside 00:26:43 - 00:29:10). He then
explains that the idea behind the song was that there were plenty of songs about
the working-class in the past but not a lot of songs about the labour exploitation
of the modern world (Bo Burnham: Inside 00:27:05 - 00:27:13). When the song
comes to an end, he finds himself reacting to the video of him reacting to it,
which then loops two more times, which then gives him the time to introspect
and earnestly talk about his reaction to his reaction while also noticing his
physical appearance. This seemingly overwhelms him, which causes us to stop
playing the video.
This is followed by the infamous song ‘Bezos I’ which mocks Jeff
Bezos, former CEO of the American multinational technology company
Amazon.com Inc, for his seemingly endless wealth and ability to get away with
almost anything, and this song is reprised later in the film in the song aptly titled
‘Bezos II’ (Bo Burnham: Inside 00:29:15 - 00:30:12; @Donutbigboy et al.; Bo
Burnham: Inside 01:01:53 - 01:02:20). The song, which ends in Burnham
screaming into the microphone, abruptly cuts to a visual of him laying on a
24
pillow on the floor, next to several electrical equipment. He begins to do a
commentary on how big corporations exploit the neurochemical effects of the
brain to make profits and the flattening of the entirety of the human experience
into the lifeless exchange of superficial value which benefits them, and how
that’s maybe not ideal (Bo Burnham: Inside 00:30:12 - 00:31:29). He then
slowly and nonchalantly declares that he is horny.
This cuts to his song ‘Sexting’, with Burnham standing in front of a wall
with a projector aimed at him, projecting images of text messages that are
normally sent during sexting (Bo Burnham: Inside 00:31:30 - 00:34:46). The
song describes sexting, or the act of sending sexual text messages which saw a
surge during the pandemic, and the problems faced while sexting (Bianchi et
al.). Burnham has given a lot of importance to detail for the visuals in his song,
with the air-conditioning set to 69 degree Fahrenheit, alluding to the sex-
position 69, and a short scene of an elaborate text message to the person he’s
sexting projected onto Burnham entailing that there’s no pressure to keep
sexting and that their comfort matters, thereby revolving around consent (Bo
Burnham: Inside 00:31:33; Bo Burnham: Inside 00:33:37). After the song ends,
the visuals cut to Burnham sitting in front of the camera embodying the energy
of early 2010s YouTubers’ expressing gratitude for consuming their content,
but right before he gets into it he picks up at knife which makes his message
seem ominous, and is a potential depiction of the lack of control when it comes
to viewing content due to its addictive nature (Bo Burnham: Inside 00:34:47 -
00:35:29; Bo Burnham: Inside 00:34:52).
Following this, the scene cuts to Burnham’s bedroom with the camera
on the floor, with him in the left corner singing ‘Look Who’s Inside Again’ (Bo
25
Burnham: Inside 00:35:30 - 00:37:19). The parts of the song require him to sing
in one breath, like the first three lines, and since he falters on the last word, he
expresses his frustration and begins singing it again. In this song, Burnham
laments about how there isn’t much to say to be funny when you’re confined to
your room, which is juxtaposed with his comedic origin as a teenager writing
songs and filming them in his room. He ends the song by sighing ‘one more’,
which signifies how he always strives for perfection (Bo Burnham: Inside
00:37:15).
Right after this, the scene cuts to Burnham watching his first public
video on the projector’s screen, which is borderline problematic like most of his
old videos, which foreshadows his next song ‘Problematic’ (Bo Burnham:
Inside 00:37:19 - 00:38:00).
‘Problematic’ is a song performed by Burnham which addresses his
problematic past by talking about his upbringing and the demographic he was
exposed to (Bo Burnham: Inside 00:38:01 - 00:41:12). Not only is it an attempt
at explaining why he was the way he was when he was younger, it is also a song
where he takes accountability for his actions. The visuals for this song entails
religious imagery, which is supported by Burnham’s request to God to forgive
him for his sins as he didn’t realise what he did, which is similar to Jesus’ lines
during his crucifixion where Jesus asks God to forgive the people for crucifying
him, as they didn’t know what they were doing (Bo Burnham: Inside 00:40:46;
Bo Burnham: Inside 00:38:35). Burnham also pokes fun at celebrities and other
famous figures who immediately issue apologies for their questionable actions
instead of actually taking the time to self-reflect and change (Bo Burnham:
26
Inside 00:39:36). The aspect ratio of the visuals of this song is 2.35:1 or the
cinemascope.
The song then cuts to various visuals of the same setup, at different times
of the day, which cuts to a visual of Burnham sitting in a dark room when the
camera recording these visuals falls down (Bo Burnham: Inside 00:41:12; Bo
Burnham: Inside 00:41:54). Beside Burnham in the scene that follows the
camera falling is a digital clock with the digits 11:58. Burnham begins his
monologue, where he begins to explain how he began working on this special
six months ago, which cuts to a tiny frame of Burnham for one second, where
he looks confused (Bo Burnham: Inside 00:41:56 - 00:43:50; Bo Burnham:
Inside 00:42:11). It goes back to the previous frame and Burnham laments about
how he wanted to finish this special before he turned thirty, but he proceeds to
say that he turns thirty in less than a minute when the clock displays 11:59 (Bo
Burnham: Inside 00:43:03). Since he can’t complete it before he turns thirty, he
says that he’ll sit there and enjoy the rest of his twenties, and proceeds to wait
till the clock displays 12:00. As soon as the clock displays 12:00, it J-cuts to the
song ‘30’ with a cross fade transition.
‘30’ is a song that seems to have emerged from a mid-life crisis, with
him reminiscing about his childhood and lamenting about the lack of fulfilment
he feels and the song is peppered with ad libs expressing dread at turning thirty
(@NoShameSocko et al.; Bo Burnham: Inside 00:43:50 - 00:46:48). He ends
the song declaring that in 2030 when he’s thirty, he’ll kill himself. Similar to
the way he ends ‘Look Who’s Inside Again’, he ends the sighs, ‘We’ll do one
more’ (Bo Burnham: Inside 00:46:45).
27
He then goes on record and clarifies that he doesn’t want to kill himself,
and the phrase
“I do not want to kill myself’ is repeated multiple times (Bo Burnham: Inside
00:46:47 - 00:46:28). He also tells people that if they feel like killing
themselves, they shouldn’t, and pleads as if it sounds exhausting. The scene cuts
from Burnham ’s anti-suicide rant to a scene of Burnham sitting in front of the
projector that plays that video on his white shirt looking exhausted (Bo
Burnham: Inside 00:47:05). Burnham proceeds to express his frustration at
people who have suicidal thoughts by saying one of the most commonly used
responses of there being people that love people who love them, but he also tries
to be earnest by saying that that’s may not be necessarily true but attempts at
imparting a seemingly insincere ray of hope by saying that there could be people
that love you in the future. He also says that if he could be dead for eighteen
months, he would like to die on the very same day (Bo Burnham: Inside
00:47:23 - 00:47:25; Bo Burnham: Inside 00:47:42).
The scene that follows this rant is an intermission, where Burnham
cleans a glass screen (Bo Burnham: Inside 00:48:10 - 00:49:17). The scene that
follows is the room with the setup for the shoot, and Burnham begins singing
‘Don’t Wanna Know’ (Bo Burnham: Inside 00:49:39 - 00:50:41). The song
expresses Burnham’s desire to know about what the audience is feeling but also
his fear of knowing what they think, as his work becomes a part of his identity
as a creator and artist, which could affect him personally.
This immediately cuts to twitch-streamer Burnham on the right corner
of the screen, that seemingly glitched into the film earlier, playing a game by
28
SSRI Interactive called ‘Inside’, which requires the gamers to make their avatars
do actions like waking up, crying, standing up, walking around, trying to open
the door, using a flashlight and playing the piano till the day is complete
(Renfro; Bo Burnham: Inside 00:13:56; Bo Burnham: Inside 00:50:42 -
00:53:30). The name SSRI interactive could allude to SSRIs, which are
commonly used antidepressants, as they have seen a spike in sales and usage
during the pandemic (Pazzagli et al.).
The scene following this is a view of Burnham’s setup from another
angle, where Burnham unfolds his bed, turns off the lights and goes to sleep,
with a spotlight on his face. For a brief moment, the scene cuts to a door slightly
open with sunlight entering which could signify Burnham’s desire to step back
outside and feel the sunlight (Bo Burnham: Inside 00:53:31 - 00:54:16). Right
after, the scene cuts to Burnham singing his song ‘Shit’, where he describes how
he feels how filthy and how the feeling won’t go away (Bo Burnham: Inside
00:54:17 - 00:55:33).
The song follows a monologue by Burnham where he gets candid about
his mental health, and how it’s rapidly approaching new lows, and then as he
begins to describe how he feels, it cuts to a scene focusing on his face with
colourful lights in the background as he sings about how he feels, which sound
like common symptoms of a panic attack, to an upbeat tune and then cuts back
to the previous scene (Bo Burnham: Inside 00:55:34 - 00:56:30).
Immediately following this comes Burnham’s performance of the song
‘Welcome to the Internet’, an upbeat song that increases in pace eventually
towards the end (Bo Burnham: Inside 00:56:31 - 01:01:05). The song describes
the content available on the internet, often juxtaposing the useful or entertaining
29
with the useless or disturbing. The song’s chorus addresses the addictive nature
of the internet, and how it desensitises us to various things and keeps the minds
of people constantly engaged, thereby commodifying it. For the song’s bridge,
Burnham reminisces about the time of the internet’s genesis, when it was less
saturated with content and activity. He uses calm music while singing about
how it was always the plan to put the world in the hands of the people and then
pauses, before breaking into ominous laughter and using his piano to make it
sound disturbing with the context presented and repeating the chorus of the song
more sinisterly and then repeating it once again at a faster pace (Bo Burnham:
Inside 01:00:24).
This cuts to Burnham’s monologue about his initial apprehension about
not being able to finish the special, which then turned to apprehension about
finishing the special because when once the special is done, Burnham will have
to get back to his life (Bo Burnham: Inside 01:01:06 - 01:01:52). He declares
that he’s going to work on it forever and that he’s not going to release it, and at
the end of the monologue it cuts to Burnham singing ‘Bezos II’, which
comprises of him singing the words ‘Jeffery Bezos’ to upbeat noises and
congratulating him in the end, perhaps for making profits and becoming the
richest man alive during the pandemic while people lost their jobs (Bo
Burnham: Inside 01:01:53 - 01:02:20; Thapliyal).
This cuts to Burnham in a dark room looking perplexed and manic while
listening to people laugh, which then cuts to Burnham emulating a live
performance and doing a ironic stand-up bit about how real-world human-to-
human tactile contact can kill people, and all human interaction should be
confined to digital spaces, since the outside world is a mere theatrical stage
30
where one stages and records content for the digital world, and about how
pirates should laminate their maps (Bo Burnham: Inside 01:02:21 - 01:02:36;
Bo Burnham: Inside 01:02:37 - 01:04:18).
Following this is a performance of ‘That Funny Feeling’, which is a song
that reflects the nuances of the age of the internet by mentioning ironies,
contrasts and inappropriate pairings with calm acoustic coffee shop music
playing in the background (Bo Burnham: Inside 01:04:19 - 01:09:23). This cuts
to a seemingly anxious Burnham’s speaking to the audience, saying that he
began working on the special a year ago, which is a lot longer than he
anticipated. As he begins to speak further, Burnham exhibits signs of frustration
and aggression and then immediately storms out (Bo Burnham: Inside 01:09:24
- 01:11:19). This then cuts to a scene with Burnham possibly having a
breakdown, as he manically begins to let out muffled noises with his hands in
his face (Bo Burnham: Inside 01:11:20 - 01:11:36). This J-cuts to the
performance of the song ‘All Eyes on Me’, which emulates a real performance
with pre-recorded audio of audience cheering and appropriate lighting (Bo
Burnham: Inside 01:11:37 - 01:17:30). He talks about how he quit comedy
because he got severe panic attacks, but when he improved his mental health
and was ready to perform live in 2020, the Covid-19 pandemic hit. As he
continues to sing the song, it is revealed that some scenes were shot on a
camcorder.
This cuts to a video of Burnham waking up in the morning, brushing his
teeth, rewatching his content, using his equipment and editing the song ‘All
Eyes on Me’ (Bo Burnham: Inside 01:17:31 - 01:19:29). This cuts to Burnham
getting seated on his chair to play the song ‘Goodbye’, which he describes as a
31
‘possible ending song’. This is seemingly a younger Burnham, with shorter hair
and a trimmed beard, and as he plays the song, it crossfades to an older
Burnham, or the Burnham which viewers were accustomed to seeing towards
the end of the special (Bo Burnham: Inside 01:19:30 - 01:24:00). The song is
self-explanatory, as he bids adieu to the viewers. A montage of the behind-the-
scenes footage of the earlier scenes begins to play, and the song contains lyrics
from ‘Welcome to the Internet’, ‘Look Who’s Inside Again’ and ‘Comedy’ (Bo
Burnham: Inside 01:21:23). Burnham expresses his fear that he’ll become
irrelevant if his content doesn’t appeal to his audience, and at the same time
fears that performing could negatively affect his mental health. When this song
ends, it slowly fades into the scene with a slightly open door, and Burnham
decides to step out into the light. An audience is heard applauding, and after the
applause Burnham tries to go back inside but the door remains locked, which
causes him to frantically try and open the door whilst sounds of an audience
laugh play in the background (Bo Burnham: Inside 01:24:01 - 01:26:10).
This then slowly becomes a match cut of the same visual playing on the screen,
whilst Burnham watches it (Bo Burnham: Inside 01:26:11 - 01:26:24). The film
ends with the song ‘Any Day Now’ as the credits roll (Bo Burnham: Inside
01:26:23).
Chapter 3
The Aesthetics of Narration: Analysing Inside through a metamodern lens
Looking at Bo Burnham’s career, which spans almost seventeen years,
his career evolved from ambiguous borderline problematic satire to an
awareness of what and how to satirise from his position of privilege. After
plummeting to the world of fame, he began satirising the very medium that gave
him his stardom by repeatedly mentioning the downsides of his career and at
the same time expressing his urge to be a performer (Cox).
This special offers a unique, introspective and intimate look into the life
of Bo Burnham as well as of the human condition in the era of the Covid-19
pandemic, which is characterised by isolation. Burnham’s performances convey
a sense of disconnection and loneliness that many people have experienced
during this time.
The special is a documentation of the collective trauma of the pandemic
and its effects on our mental health. Burnham explores themes such as anxiety,
depression, and the difficulty of maintaining a sense of self in the digital age,
which are of paramount relevance.
Burnham's use of music, humour, and visual imagery creates an
engaging and relatable experience for viewers, and by using satire to skewer
everything from social media to politics, along with his sharp wit and incisive
commentary, the special provides viewers with an understanding of the zeitgeist
of the digital age.
The Covid-19 pandemic was a period of anxiety, isolation and loneliness
for many, and this gave the masses a lot of time for self-reflection and
33
introspection. Many of Burnham’s songs capture the feelings of anxiety and
isolation, such as his songs “Content”, “Facetime with My Mom (Tonight)” and
“Sexting” convey this while also being relatable to the masses, particularly
people that are part of the millennial and Generation Z demographic. In the song
“Content”, Burnham speaks about how he’s booked a haircut, but it got
rescheduled, which was due to the strict regulations on people entering public
spaces, such as hair salons (Bo Burnham: Inside 00:01:31). In his song
“FaceTime with My Mom (Tonight)”, he talks about the routine of FaceTiming,
which is the action of having a face-to-face conversation with someone through
the internet using the mobile application FaceTime, on the with his mother,
which started off as a way to keep in touch with her since stay-at-home orders
were issued to prevent the spread of the virus (AJMC). He also recognises that
this is a virtual interaction, which is why the aspect ratio changes from 16:9 to
9:16, since the latter is the aspect ratio for most smartphones. Although
technology plays an important part in bridging the communication gap, the older
generation finds it difficult to utilise this technology, which Burnham mentions
in the song (Bo Burnham: Inside 00:11:03 - 00:13:23) . In the song “Sexting”,
he talks about the isolation he suffered and how distances between people and
their significant others are bridged through the internet, but he also emphasises
that this doesn’t fully emulate physical interactions as it is solely confined to the
digital space by not changing the aspect ratio, unlike in the songs “White
Woman’s Instagram” and “Facetime With My Mom (Tonight)” which see a
change in the aspect ratio to convey to viewers that these songs are about the
virtual world (Bo Burnham: Inside 00:31:31) . In “Look Who’s Inside Again”
34
he alludes to his comedic origins while at the same time drawing parallels with
his current circumstances as he is forced to make content in the confines of his
room (Bo Burnham: Inside 00:35:30 - 00:37:19).
Burnham’s career has spanned over sixteen years, performing in front
of audiences and making people laugh while also peppering his performances
with satire laced social commentary. This became a source of income for him,
and plummeted him to fame. After the release of his special “Make Happy” in
2016, due to severe panic attacks, he took a five-year hiatus to recover and work
on his mental health. His tryst with fame began after his 2006 video titled “My
Whole Family” went viral, when it was posted on YouTube (Bo Burnham:
Inside 00:37:52 - 00:38:01). Since then, Bo has been a performer and often talks
about performing as an artist in his specials. In his song “Content”, he
apologises for staying away from making comedic content and that he’s back
with content for his fans. The song “Comedy” is a satirical song where Bo
introspects about whether comedy is relevant at a time like this, since although
comedy makes people laugh, it isn’t a solution to the world’s problems (Bo
Burnham: Inside 00:04:05 - 00:04:37). The song is performed with Burnham
embodying a white saviour complex persona, which is vastly different from his
real persona. Furthermore, he does a skit parodying a social brand consultant
where he satirises brands that use social issues to further their sales (Bo
Burnham: Inside 00:18:41- 00:20:21). Burnham also mentions corporations
trying to rope in social issues in his song “That Funny Feeling” (Bo Burnham:
Inside 01:05:47 - 01:05:50).
In the song “White Woman’s Instagram”, he uses his lyricism and
visuals to emulate a typical white woman’s Instagram account, and uses the 4:5
35
ratio of the Instagram posts to aid in that (Bo Burnham: Inside 00:22:53 -
00:23:18). Instagram is a photo and video sharing social networking application
that is popularly used by Generation Z and Millennials, and this shows that
social media, though mostly described as a facade, can occasionally display
earnestness and oscillate between being sincere and insincere.
The performance of the song “All Eyes on Me” emulates a live-
performance, with the lights and pre-recorded audience reactions, and serves to
communicate with the viewer about wanting to receive attention, his break from
performing and his anxieties (Bo Burnham: Inside 01:11:37 - 01:17:30). The
song directly communicates Bo’s raw feelings without any inhibitions.
In the song “Goodbye”, Burnham attempts to reverse the roles by saying,
“If I wake up in a house that’s full of smoke, don’t panic, so call me up and tell
me a joke” by making the viewer a performer (Bo Burnham: Inside 01:23:03 -
01:23:09). The line is similar to a line from the song “Comedy”, where he’s the
performer communicating with the audience about having the desire to help the
world, but in this song, which is towards the end of the special, he realises that
he’s the one who’s in need of help (Bo Burnham: Inside 00:08:13 - 00:18:18;
@livhm and @NoShameSocko).
Double frame is a major metamodern element that is employed in the
songs “Comedy” and “White Woman’s Instagram” to convey sincerity. The
entire film is essentially a performance by Bo made to not only entertain
audiences but also document nuances of the era of the pandemic.
An important social issue talked about in the special is mental health.
Throughout the special, Burnham grapples with his own feelings of despair and
hopelessness, using humour and music to cope with the overwhelming emotions
36
he experiences. Performing songs in front of a live audience for Burnham is
anxiety inducing, but writing and singing them serves as a tool of self-
expression and emotional release. Apart from the monologues by Burnham
about mental health, the topic is mainly discussed by the songs “30”, “Don’t
Wanna Know” and “Shit”.
The song “30”, which is performed after Burnham’s monologue at
11:58pm on the day before his birthday about how he wanted to finish the
special before he turned thirty, begins with Burnham reminiscing about his
childhood and proceeds to continue by expressing his lack of feeling fulfilled
by comparing himself with what his grandfather did (Bo Burnham: Inside
00:42:04 - 00:46:47). He then talks about how his friends are having children,
conveying to the viewers how his anxieties of growing older are amplified. The
song ends with Bo expressing suicidal ideation, with Bo clarifying in a later
monologue that he doesn’t feel that way (Bo Burnham: Inside 00:46:50 -
00:46:56 ).
Anxiety and loneliness are major themes in the song “Don’t Wanna
Know”, which expresses Bo’s desire to know what people think of his work but
he’s afraid of criticism and immediately follows up by saying, I don’t wanna
know”, since his work becomes a part of his identity as an artist, so any criticism
levied against his work could be taken personally by him (@Entorpy et al).
The song “Shit” is a more blatant expression of Burnham’s daily routine
during the pandemic, with him explaining that his clothes are dirty, he hasn’t
taken a shower in nine days and that he keeps staring at the ceiling waiting for
him to overcome the feeling, among other things (Bo Burnham: Inside 00:54:17
37
- 00:55:33). Losing motivation to stay hygienic is a symptom of declining
mental health.
As discussed earlier, Bo Burnham: Inside offers social commentary
about the problems plaguing the post-digital age. The song “How the World
Works” is one such song that discusses how the world works, by using a double
frame, the outer frame is introduced as a song directed towards kids, and the
inner frame constitutes the social commentary (Bo Burnham: Inside 00:14:04 -
00:18:18). It starts off with Burnham singing about simple facts about nature,
and highlights the good about the world. He then brings out his sockpuppet,
nicknamed Socko, to help him explain how the world works. Socko, a metacute
element in the film, begins by indirectly establishing the power dynamics
between the two, and then proceeds to bash the education system for
propagating false and classist narratives, and states that the world is built with
genocide and exploitation. Socko also delves into corruption and a brief
description of the capitalist framework upon which the world today functions.
Burnham, who seems uninformed, naive and willing to listen, asks Socko how
he can help, but Socko angrily calls out his shallowness by pointing out that
Burnham is trying to see these social issues through the lens of bettering
himself. This leads to Burnham trying to pull Socko off his hand to silence him,
which establishes the power dynamics between Burnham and Socko which
parallels the same for the ruling class and the working class respectively. The
song is essentially a metaphor for the power dynamics between the working and
ruling class.
The sixth track of Burnham’s special, titled “Unpaid Intern” employs
the element of constructive pastiche by using jazz beats (Bo Burnham: Inside
38
00:26:10 - 00:26:42). The genre of jazz emerged from the African American
working-class communities of New Orleans, and Burnham sings about how
interns are exploited without pay. This is followed by a video of Burnham
reacting to the music video similar to YouTubers who run “reaction” channels,
explaining that the idea behind this song is that unlike the past, the modern
world lacks music about the exploitation of labour (Bo Burnham: Inside
00:26:43 - 00:29:10). The music video then cuts to his reaction video, and
Burnham is forced to react to himself reacting to the song, which becomes a
loop until Burnham puts a stop to it. This is an example of hyper-self-reflexivity
in Bo Burnham’s work.
“Bezos I” and “Bezos II” are dedicated to Jeffery Bezos, who was the
former president of Amazon Inc (Bo Burnham: Inside 00:29:15 - 00:30:12; Bo
Burnham: Inside 01:01:53 - 01:02:20). The former song alludes to the
perpetuated rags-to-riches story, which was proven to be false since his parents
had invested a large amount of money (Hartmans). It also mentions two other
billionaires, Mark Zuckerberg and Warren Buffet, who have an estimated net
worth of $127 billion and $ 101 billion dollars. By bringing them up, in a song
about Bezos, he tries to imply that their wealth pales in comparison to Bezos,
who was the richest man alive with a net exceeding $200 billion.
The special also explores the nature of the digital age, with “That Funny
Feeling” capturing the essence of the era of the pandemic (Bo Burnham: Inside
01:04:19 - 01:09:23). He mentions the peculiarities of the era its ironies,
contrasts, inappropriate pairings and the feeling of hopelessness while
observing the world all while Burnham plays calming music with his guitar
(@mimizee and @kingkillmonger). In “Welcome to the Internet”, Burnham
39
uses upbeat circus-like music in the background as he sings about how there’s
endless content on the internet, and explores the dichotomy of the internet by
mentioning the type of content that’s found. Since the internet tries to
commodify the attention of the masses, there’s a niche for everyone to fit into,
making the internet extremely addictive (Bo Burnham: Inside 00:56:31 -
01:01:05). The chorus of the song aptly describes the impact of the internet,
since it has a monopoly over the minds of people and plays a major role in
shaping people’s beliefs and ideas. When Burnham says “Apathy’s a tragedy
and boredom is a crime” in the chorus, he refers to how the internet has
essentially killed any room for boredom and has desensitised people to sensitive
news, thereby creating a sense of apathy and nihilism in the minds of millennials
and Generation Z (Bo Burnham: Inside 00:58:16 - 00:58:19). The song “Don’t
Wanna Know” has the lyric, “Am I on in the background? Are you on the
phone?”, which acknowledges the passive consumption of media as a means of
keeping our minds stimulated (Bo Burnham: Inside 00:50:12 - 00:50:16).. The
video that follows this song, which shows Burnham emulating a typical Twitch
streamer’s game review, not only shows a huge part of internet culture, but it
also alludes to his mental health and his daily routine during the pandemic
(Cveticanin; Bo Burnham: Inside 00:50:42 - 00:53:30). Twitch, is a American
video live streaming service that focuses on video game live streaming that saw
a rise in viewership and streamers during the pandemic (Stephen). Apart from
these songs, songs such as “White Woman’s Instagram” and “Sexting” captures
the zeitgeist of the age of the pandemic, which makes the content relatable to an
average millennial or someone from Generation Z (Bo Burnham: Inside
00:20:23 - 00:24:25 ; Bo Burnham: Inside 00:31:30 - 00:34:46). Overall, the
40
entire film is hyper-self-reflexive and uses a double frame: the outer frame
constantly establishes that it is a special that is shot in the confines of one of Bo
Burnham’s rooms, and the inner frame being the messages that the various
songs attempt to convey.
Furthermore, some of these songs, such as “Bezos I”, “Bezos II”,
“Welcome to the Internet” and “Look Who's Inside Again”, have gone viral on
social media for their song’s pacing, which adds appeal in the eyes of the youth
(“yahoolife”). Although viral audio may not be used to convey the context of
the audio, it does get a good fraction of the people curious to know its origins.
This is evident since the special received widespread fame and garnered several
accolades, without the use of promotional material apart from his social media
posts. Through the American record label Republic Records, Burnham released
the songs from the special as an album called Inside (The Songs), which reached
the top ten on the Official Album Charts and was certified Gold because of its
extensive sales. Burnham became the first individual to win three Emmy awards
for his directing, writing and musical direction. The song “All Eyes on Me”,
which became the first comedy song to enter Billboard Global 200 charts,
proceeded to win the Best Song Written for Visual Media at the 2022 Grammy
Awards.
With Bo Burnham: Inside having leftist undertones, it not only reflects
the majority views of Generation Z and Millennials, but it also promotes a
more favourable outlook for leftist ideology. Social media is one of Gen Z’s
biggest sources of information, and it helps in getting various demographics to
interact with each other (Taylor). Social media such as Reddit has countless
41
‘subreddits’ or communities discussing the lyricism, music production and the
most important of all, the social commentary on the era of the Covid-19
pandemic.
Conclusion
Music has been an integral part of humanity since time immemorial,
serving as a form of entertainment, expression, and communication. It has the
power to evoke emotions and has the power to divide and unify the masses.
More importantly, it acts as a medium for social commentary. As discussed in
the previous chapter, music has become an increasingly popular tool for artists
to express their views on social, cultural, and political issues that plague the
world.
With its release, Bo Burnham: Inside (2021) has caused a paradigm
shift in how we perceive and document culture. Apart from the
cinematography, production and editing, Bo Burnham: Inside’s music
production and writing is the main highlight of the special. Arguably, the
visuals, monologues, editing and other aspects of the special help in
amplifying the message that the music tries to convey. The meta-commentary
by Burnham mostly discusses his music or is related to the discussion that is
put forth by his music. By using music to express his thoughts and emotions
on a wide range of topics, spanning from the pandemic and social media to
mental health, he connects with his audience by raising points of discussion
and making them introspect.
Chapter One delved into an explanation of metamodernism by
beginning with an explanation of the different types of media and the
phenomenon of media convergence, which occurred after the advent of the
internet. It went on to correlate various forms of media with Modernism,
43
Postmodernism and Post-Postmodernism, after which it defined
metamodernism using Vermeulen and van den Akker’s definition. This was
further expounded upon by Linda Ceriello and Greg Dember, who proposed a
list of eleven non-exhaustive methods that often appear in metamodern work,
which are hyper-self-reflexivity, the narrative double frame (Eshelman’s
performatism), oscillation between opposites, quirky, the tiny (metamodern
minimalism), the epic (metamodern maximalism), constructive pastiche,
ironesty, normcore, overprojection (anthropomorphizing), and Meta-Cute and
dove into these eleven methods with examples.
Chapter Two broke down the world of Bo Burnham: Inside by stating
how the film is structured with visuals and monologues revolving around the
music. The chapter discussed Bo Burnham: Inside so that it is made clear that
this special doesn’t deal with coping with complex emotions, but rather
addressing that they exist. Burnham gets people to introspect and slowly
attempts to temporarily desensitise people by addressing and making people
aware of their apathy and nihilism in subtle ways through his music. By doing
so, Bo slowly sensitises people to problems of the world that people are
already aware of. At the same time, he also tries to encapsulate the
overwhelming nature of the digital age with imagery of what one can expect to
come across on the internet and music production, while also building a sense
of community by conveying that it is a universal experience. The chapter also
showed how his monologues and parodies reinforce the messages put forth by
his music.
44
Chapter Three analysed the special and highlights the metamodern
elements of various segments in the film, while also analysing the music
according to various talking points that have been taken into consideration.
The first point of discussion was isolation during the era of the pandemic,
which gave rise to self-reflection and introspection among the masses, while
also witnessing the horrific state of the world. This was further elaborated in
the songs “Content”, “FaceTime with My Mom (Tonight)”, “Sexting” and
“Look Who’s Inside Again”. The second point of discussion was about
performativity and Burnham’s relationship with it, with the songs “Content”,
“Comedy”, “That Funny Feeling”, “White Woman’s Instagram”, “All Eyes on
Me” and “Goodbye” discussing Burnham’s evolution as an artist and his
relationship with performing. Mental health is the next point of discussion and
it discussed Burnham’s mental health issues in a way that it seemed not just in
a way that evokes sympathy, but also in a way that it makes it relatable by
conveying the collective apprehensions of the generation. Lyrics from the
songs “30”, “Don’t Wanna Know” and “Shit” are analysed to substantiate the
statements made. The next topic discussed how social commentary is a very
important part of the age of the internet, and how songs such as “How the
World Works”, “Unpaid Intern”, “Bezos I” and “Bezos II” talk about the
injustices and inequalities of the world which is upheld by the capitalist
economic system. Furthermore, the nuances and the nature of the digital age is
discussed with songs like “That Funny Feeling”, “Welcome to the Internet”,
“Don’t Wanna Know”, “White Woman’s Instagram” and “Sexting” that talk
about the peculiarities of the age, the commodification of attention,
desensitisation of people to sensitive media and passive consumption. Lastly,
45
it discussed the songs from the special with respect to its impact on the masses
and its reception by the listeners. All the songs in the special capture the
essence of the zeitgeist of the age of the pandemic
Overall, Bo Burnham: Inside is not only a cultural touchstone for the
COVID-19 era, but also an exemplary work of art that proves that music and
visuals convey a narrative. It captures the anxiety, loneliness, and absurdity of
our current moment, while also providing a powerful commentary on the ways
in which technology has shaped our lives. The show's relevance and resonance
make it a must-see for anyone looking to understand the cultural moment in
which we are living.
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